The Benefits Of Advertising On Google And Facebook

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One of the very most significant differences between Google Ad and Facebook Ad is the goal audience. Google ads place ads on the main page is trying to rank broadly search engines, while Facebook is a social media platform. As such, Facebook ads tend to be more visually focused, with colorful banners and videos to recapture customer's attention. Google ads, on another hand, focus more on keywords and target individuals looking for specific phrases. Google AdWords may be more effective in reaching people trying to find specific products or services, while Facebook is best useful for building brand awareness.